You may have already heard of ILCA, the company collaborating with GameFreak to make the upcoming Pokémon remakes, Brilliant Diamond and Shining Pearl. The artistic direction of these games, still in development, has gotten to be rather controversial in the Pokémon community.

You may have already been aware that the company was involved with some big-name games, such as Metal Gear Rising: Revengeance, and Dragon Quest XI.

But what you might not be aware of is that ILCA is the company behind an AR (Augmented Reality) app that was part of a collab between Hatsune Miku and Domino’s Pizza in Japan.

If you’ve never heard of Hatsune Miku, welcome to current year, things must have been pretty dull beneath that rock. But if the name is unfamiliar, there’s a strong likelihood you’ll have at least seen the character herself in the back of Suncoast or wherever. She looks like this:

As part of the promotion, Domino’s Pizza produced a special pizza box in Japan. This box, when scanned by the app, would reveal a 3D model of Miku, who would then proceed to sing and dance.

Miku is no stranger to Pokémon, as she had previously been involved in a collab with the media franchise, as shown in the following promotional material:

Here’s the advert of the Domino’s promotion, as presented by none other than the president of Domino’s, himself. I don’t suggest skipping over this one if you haven’t watched it already, as it’s one of the most hilarious and cringe-inducing things out there:

You know what? That app is a marvel of technology. Now that I’ve seen what ILCA can do, I think they deserve a chance with the D&P remakes.

It’s clear that these guys are brilliant.